Advertising media planning / Jack Z. Sissors, Lincoln Bumba.
Material type: TextPublication details: Lincolnwood, Ill., USA : NTC Business Books, c1996.Edition: 5th edDescription: xiv, 514 p. : ill. ; 25 cmISBN:- 0844235008 (alk. paper)
- 659.1/11 20
- HF5826.5 .S57 1996
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 659.11 SIS (Browse shelf(Opens below)) | Available | 52452 |
Includes bibliographical references and index.
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