Marketing, principles & perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, c2001.Edition: 3rd edDescription: xxxvii, 596 p. : ill. (some col.) ; 28 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University of Sargodha-Central Library	659.31 BEM (Browse shelf(Opens below))	Available		57287

Includes index.

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