Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.].

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Material type: Text

TextSeries: The economist seriesPublication details: Princeton, NJ : Bloomberg Press, 2004.Description: xv, 256 p. : ill. (some col.) ; 22 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	University of Sargodha-Central Library	659.382 CLB (Browse shelf(Opens below))	Available		59166

Includes bibliographical references and index.

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