Innovation, product development and commercialization : case studies and key practices for market leadership / Dariush Rafinejad.
Material type:
TextPublication details: Ft. Lauderdale, FL : J. Ross Pub., c2006Description: xxvii, 403 p. : ill. ; 27 cmISBN: - 9788131509982
- 9788131509982
- 21 658.503 RAI
- HF5415.15 .R32 2007
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University of Sargodha-Central Library | 658.503 RAI (Browse shelf(Opens below)) | Available | 94531 |
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| 658.5 VOM Manufacturing planning and control systems for supply chain management / | 658.5 VOO Operations management : | 658.5 WAO Operations management : | 658.503 RAI Innovation, product development and commercialization : | 658.510 B U S Business Mathematics Level-One | 658.514 CHI Innovation and the general manager / | 658.514 CLO Organizational innovations / |
Includes bibliographical references and index.
High technology--strategic context -- Product development strategies -- Marketing management -- Product platform and knowledge integration -- The product development process -- Excellence in design and product reliability -- Flawless execution and global resources management -- Project management in product development -- Best practices for product development managers -- Managing product and technology portfolios for shareholder value -- Appendix : semiconductor manufacturing process equipment -- Index.
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