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41.
Reputation marketing : building and sustaining your organization's greatest asset / Joe Marconi. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2002
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.285 MAR.

42.
E-PR : the essential guide to public relations on the Internet / Matt Haig. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Dover, NH. : Kogan Page, 2000
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.202 HAE.

43.
How to measure and manage your corporate reputation / Terry Hannington. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Aldershot, England ; Burlington, VT : Gower, c2004
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.2 HAH.

44.
Consumer behaviour/ C. L. Tyagi and Arun Kumar by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Atlantic; c2004
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.362 TYC.

45.
International financial markets/ J. Orlin Grabbe by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New jersey: Prentic hall; c 1996
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.6 GRI.

46.
Consumer Behaviour/ Robert Lawson & et. al. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New yark: McGraw Hill; c 1996
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.362 LAC.

47.
Handbook of public relations / Robert L. Heath, editor ; Gabriel Vasquez, contributing editor. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : Sage Publications, c2001
Other title:
  • Public relations
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.2 HAN.

48.
Public relations in the marketing mix : introducing vulnerability relations / Jordan Goldman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, IL : Crain Books, c1984
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.62 GOP.

49.
Cash Before You Crash : A Complete manual on credit and accounts receivable operations , EDI, Supply chain management & ERP environment / A. K Guha & N. H. Atthreya by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Viva Books ; c2004
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.38 GUC.

50.
Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : SAGE Publications, c2005
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.2 TRP.

51.
Public relations writing : principles in practice / Donald Treadwell, Jill B. Treadwell. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, Calif. : SAGE Publications, c2005
Availability: No items available.

52.
Effective writing skills for public relations / John Foster. by Series: PR in practice series
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page Limited, 2005
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 808.066 FOE.

53.
Public relations in practice / edited by Anne Gregory. by Series: PR in practice series
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Sterling, VA : Kogan Page, 2004
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.2 PUB.

54.
The marketing of library and information services / edited by Blaise Cronin. by Series: Aslib reader series ; v. 4
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Aslib, 1981
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 025.1 MAR.

55.
Future-driven library marketing / Darlene E. Weingand. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : American Library Association, 1998
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 021.7 WEF.

56.
Marketing public relations : a marketer's approach to public relations and social media / Gaetan T. Giannini, Jr. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2010
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.2 GIM.

57.
Media Organization and Management : Issues and Challenges/ S.K. Swami by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Cyber Tech Publications; 2011
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659 SWM.

58.
Journalism advertisement and public relations / by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Cyber Tech Publications; c2011
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.1 BIJ.

59.
Librarians as community partners : an outreach handbook / edited by Carol Smallwood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : American Library Association, 2010
Availability: Items available for loan: University of Sargodha-Central Library (2)Call number: 021.20973 LIB, ...

60.
Applications in Human Resouce Management: Cases, Exercises, and Builders. Stella M. Nkomo by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : South-Western College Publishing, c2000
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 658.3 NKA.

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