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	1.	When MBAs rule the newsroom : how the marketers and managers are reshaping today's media / Doug Underwood. by Underwood, Doug Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Columbia University Press, c1993 Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 070.40 UND. Place hold
	2.	Strategic newspaper management / Conrad C. Fink. by Fink, Conrad C Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Random House, c1988 Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 070.5068 FIS. Place hold
	3.	Designing for newspapers and magazines / Chris Frost. by Frost, Chris, 1950- Series: Media skills Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Routledge, 2003 Online resources: Publisher description Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 686.225/FRD. Place hold

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