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1.
Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Belmont, CA : Thomson/Wadsworth, c2005
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.132 JEC.

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2.
Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Belmont, CA : Wadsworth, c2001
Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 659.13 VRA.

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