Marketing fundamentals / Steward W. Husted, Dale Varble, James R. Lowry.
Material type: TextPublication details: Albany, NY : Delmar Publishers, c1993.Description: xviii, 574 p. : ill. (some col.), col. maps ; 26 cmISBN:- 0827348487
- 658.8 20
- HF5415 .H887 1993
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | University of Sargodha-Central Library | 658.8 HUM (Browse shelf(Opens below)) | Available | 79759 |
Includes bibliographical references (p. 537-546) and indexes.
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