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1.
McQuail's mass communication theory / Denis McQuail. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Thousand Oaks, Calif. : Sage Publications, 2005
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Availability: Items available for loan: University of Sargodha-Central Library (1)Call number: 302.23 QUM.

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2.
Mass communication theory : an introduction / Denis McQuail. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Beverly Hills : Sage Publications, c1983
Availability: No items available.

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